The Justice Education Society (JES) is a non-profit organization that empowers people to access and deliver justice in Canada and globally.
From the beginning of the project, we were focused on helping the organization by creating their brand identity and by communicating its message clearly to help them reach newcomers.
We were mindful to respect the visual direction they had already established, while thoughtfully expanding it to improve clarity and engagement. In this case, we developed a brochure addressing the topic of Workplace Sexual Harassment, outlining both the issue and the services JES provides as support and guidance for new immigrants.
The final piece tells a story of women facing difficult situations, with the goal of being clear, approachable, and engaging—encouraging readers to go through the content with ease. The client was very happy with the result.